Social interactions can be different because every culture has its own standards for business interactions. There is a selection of things that you can do to make talking to new clients easier and your interactions more likely to become sales. Here are some of the ways that you can talk with new clients.
Forget Business 2 Business
The term Business 2 Business has become very hot in the modern business world because it is about businesses working with other businesses. When you are talking with new clients though you need to forget about this fancy term. Your new clients are people too, even if they represent the leadership of another business. The best way to make an impression on the new client is to treat them like the person they are, not like a business entity.
Use Your Body Language
Communicating with other people is only a portion of what we say, a good portion of it is how we say it. Our body language is used to communicate how we feel about people and ideas. It is also how we communicate complex ideas. During an interaction with new clients, it is easy to forget about your body language but it is important that you don't. Make sure that you control your body language so that you don't come across as being nervous, uneasy, or lacking in confidence.
Good posture, a smile, and controlled gestures help to show that your receptive to what your new client is saying and that you have confidence. It also helps to convey a positive attitude.
A key to getting along with new clients is to remain positive no matter how the interaction goes. Never let the client see you being anything other than positive. Negative emotions spread easily because they are contagious and a client who starts to take on negative thinking will be less likely to want to spend money.
When you go into an interaction with a new client you expect them to ask you questions. It is a natural part of a business interaction. All too often we forget to ask our clients questions too, though. It is important that we ask our new clients questions because it shows that we are genuinely interested in working with them. Asking questions also shows that you are taking in information. It shows that you are listening to what the client has to say. Asking follow-up questions on your initial questions helps to enforce that even more.
It may seem like you aren't paying attention to your client if you are taking notes because you have to look down occasionally to jot down information but it is, in fact, the opposite. When a client sees that you are taking notes they know that they are being listened to. They know that you are keeping track of their wants and needs. The notes will also benefit you later when it comes time to make an offer or to start work on the client's order.
It is best if you leave your notepad or other note taking implement on the table where the client can see what you are writing. This helps to assure them that you are actually taking notes and not just doodling unless you are offering an artistic service where the client expects to see a drawing of some kind as notes.
Don't Shoot Down Ideas
Clients can sometimes ask for ideas that you may find difficult or counterproductive to your vision of the client's product. Just because you don't think the idea matches, doesn't mean that you should shoot them down. Sometimes a client would be willing to pay more for difficult tasks or ideas that are out of standards.
Your first interaction with a client is one of the most important interactions that you will have with them. While you may be taking in whether or not you can work with the client, the client is deciding whether or not they want to work with you. It is key that you impress them and inspire confidence in them.